If you’re a creative entrepreneur drowning in repetitive tasks, you’re in the right place.
I’m the owner of Waddles of Joy, a penguin-themed merchandise business running on Shopify and Etsy.
I started this business to have fun in retirement. I wanted to sketch cute penguins and “spread joy, one waddle at a time.” But I quickly realized that running a modern e-commerce shop involves very little sketching and a lot of data entry.
I used to do everything manually—social media, product descriptions, emails, inventory management—until I looked at my time tracking and realized I had spent 10 hours in a whole year on social media.
I was paralyzed by the workload. So, I went back to my roots.
Old School Skills, New School Tools
I used to be a coder. But I didn’t want to spend my retirement learning complex modern stacks from scratch. Instead, I learned how to use AI to help me build systems fast.
Now, I don’t run my business manually. I build systems that run it for me.
My Social Bots don’t just post randomly. They hook directly into my Shopify store, checking for New Products first, then On Sale items, and finally rotating through Evergreen favorites.
My Writing Assistants know my brand voice (pun-heavy, friendly) and write my product descriptions for me.
My Customer Service Gem handles the “Where is my order?” emails so I can focus on the “I love this design!” emails.
What You’ll Get
This isn’t a theory class. I’m not an AI “guru” trying to sell you a course. I’m a shop owner showing you exactly what works in the wild.
Free Subscribers receive:
Weekly insights on the tools I’m using right now.
The “Why” and “What”: Strategies for saving time on Etsy and Shopify.
Honest failures: I’ll tell you when an automation breaks or makes me look silly.
Paid Subscribers receive the “How”:
The Code & Prompts: The exact Python scripts, API settings, and system prompts I use for my bots.
Step-by-Step Blueprints: How to build the “New → Sale → Random” logic for your own shop.
Deep Dives: Detailed tutorials on connecting local AI models (like Ollama) to your business data.
Join the Community
If you’re ready to automate the parts of your business you don’t love—so you can spend more time on the parts you do—subscribe today.
Let’s get back to the joy.
